MINNEAPOLIS — At a time of great political division, Minnesotans have united around one man, known by two simple words: Naz Reid.
The Timberwolves star has been popular among fans for years, but when he won the NBA's Sixth Man of the Year this spring and helped propel the team to a deep palyoff run, fans went from clamoring for free 'Naz Reid' beach towel to paying $20 for 'Naz Reid' tattoos.
Kai Glinsek is a diehard Timberwolves fan who helped kick off the 'Naz Reid' frenzy last season when he put up a 'Honk if you love Naz Reid' sign outside the Parkway Pizza location he manages in Northeast Minneapolis. He said he was inspired to put up the sign because of the hope Naz seems to give so many.
"He keeps being the unsung hero, and he's also so constant," said Kai, in between several honks as cars passed. "It's hope."
"It's bigger than me."
Reid sat down with KARE11 to talk about the support he has received and why he is now dedicated to paying it forward.
"I remember my first game, my rookie year, when we played the Nets and everybody was just rooting for me," Reid said. "This past year it's only gotten crazier and bigger and more exciting. Getting the love and support from the city is huge and being able to give back is more important. It's bigger than me."
The interview came just before the 2024-25 season tipped off, as Reid joined forces with NMDP, formerly known as Be The Match, on World Marrow Donor Day, to bring hope to Blood Cancer Patients in need of a stem cell transplant.
"Obviously everyone knows me, the basketball player, but they don't know this side of me," Reid said. "I want people to understand that I'm here to help. I know what it feels like to have someone who is in need."
For Naz, that someone is Rudy Roundtree, his long-time mentor who died of leukemia in 2022 after being unable to find a match for a stem cell transplant of his own.
Reid: "I know what it feels like to be in a situation where you can give, but you can only give so much, so you kind of need a helping hand."
Erdahl: "Tell me about Rudy."
Reid: "He's like a father figure. He's been with me since I can remember. Tough times, fun times, happy times, happy moments, he was just a joy and exciting to be around. You just had to be there to understand."
Rudy's widow, Sheila Roundtree certainly understands.
"It's emotional for me because I saw the beginning to now," Sheila said.
Though she is proud every time Naz takes the floor, watching him take the stage at the NMDP event brought her pride to another level.
"To see him in this spotlight means so much to me," she said. "I also am a (cancer) survivor, so we wanted to pick a cause that was true to our heart and this is it."
And it isn't the half of it. Just like his role on the court, Naz is happy to share the spotlight. He has spent time highlighting top NMDP donors, taking photos during fundraising drives and meeting families impacted by blood cancer.
Help for Cayden
Earlier this year, Reid connected with Cayden Addison who, at 8 years old, has spent more time in the hospital battling a rare form of leukemia, than many Americans will spend in their lifetime.
"We've gone through chemotherapy already, we've tried different forms of treatment and unfortunately they weren't successful," said Courtney Addison, Cayden's mom. "It's very difficult because that's my baby, and it's really important that we find a match for him."
That's where Naz comes in, his visit with Cayden wasn't just about lifting his spirits. He is also sharing his story in hopes of finding him a match, and this fall he also hosted an NMDP event at the University of Minnesota, with the hope of encouraging a key-demographic of potential stem cell donors to join the NMDP registry.
Bringing Hope Full Circle
After hearing of the U of M event, Kai Glinsek was inspired to sweeten the pie for those prospective donors, by providing Parkway Pizza to all who attended.
"I wanted to jump all over this because I lost my mom about five months ago to pancreatic cancer, and then during that time while she was battling I also had testicular cancer," Kai said. "So when I found out that Naz was doing something that could help a lot of people that struggle with cancer, I had to jump at it."
He wasn't alone.
"Everybody at the frat just loves Naz Reid," said Axel Arnold, who donated stem cells last year, and helped host a special donor registry event at Sigma Alpha Epsilon a few days after Reid's visit.
Erdahl: "What does it mean to you to now be that person for so many others, to raise awareness and bring people along on this journey?"
Reid: "It's huge, it means a lot to me. I want people to be supported the way I'm supported. I want people to be known the way I'm known, so whatever I can do in any way, shape or form I'm here to do it."
How to Help
If you'd like to join the NMDP donor registry or donate to help with research, click here.